Madrid, January 16 2018 - This area was located in pavilion 3, and in it visitors could learn about the exclusive products available at the World Duty Free airport stores, and about RED by Dufry, the company´s loyalty program.

In addition, World Duty Free provided visitors of the stand with a high-speed Wi-Fi network and a space equipped with armchairs and loaders, in order to rest and enjoy the FITUR experience to the fullest. To complement the experience, tasting of Arlini vermouth and Dominus Cosecha Temprana oils where organized, together with a L'Oréal Paris dressing table with offering makeup tips.

Users that signed up in the RED by Dufry program during the event with the promotional code "FITUR", entered in the draw for a two-night stay (provided by the Pangea travel agency), for two people, in a 4 star hotel in a destination will be chosen by the winner. This came on top of having a series of exclusive benefits for being part of this program, including a 5% discount for purchases in World Duty Free stores (up to 10% if you are a Platinum member), discounts in other establishments, as for example in restaurants and hotels, or access to the VIP lounge when waiting at the airport, among others.