With a mission to drive the confectionery business in global travel retail, the award was designed to create relevance for both retailers and shoppers, recognizing retail partners who have embraced the potential of non-chocolate confectionery and moved towards the perfect in-store environment for PVM’s key brands.

On November 28^th, Eric Vermetten, PVM’s Area Sales Manager, presented the Winning Store Model 2019 award to the Dufry confectionery team at Antalya Airport.

There were a number of reasons why the Antalya store received the 2019 award, including its “strong focus on PVM’s must-have assortment, along with fantastic visibility, strong promotions and excellent use of a Brand Ambassador”.

The team was delighted to receive this new award. “We are very glad to be awarded as Winning Store,” comments Yeliz Sir, the local Category Unit Manager - Purchasing Confectionery, Fashion & Luxury hardgoods at Dufry. “This success is totally a result of great team-work!”

Vermetten commented: “The team are extremely dedicated and have the right retailer attitude, as well as good control of the supply chain and a trusted partnership with Dufry. For Perfetti Van Melle, it’s the biggest single airport operation and it has created the perfect shopping environment for our confectionery buyers.’

 “We want to thank the whole [Dufry] Confectionery team for their dedicated partnership, willingness to think out of the box, their trust and creativity. Thanks to them, we have achieved another year of good growth. We are looking forward to an even more exciting 2020 with our partners in Antalya,” says Dennis van der Wulp, Travel Retail Director PVM.