Dufry grows its presence in China with the opening of five luxury beauty boutiques at Chongqing Jiangbei International Airport under the five-year contract won in September 2022. The spaces span over 450m² both landside and in the airside departure area.

In the landside departure terminal, Dufry introduces Xiangshe  香舍 or “House of Scents” for the first time in China. Dufry’s signature, multi-brand beauty store features premium and luxury fragrances, skincare and makeup curated for the Chinese travelers.

Airside, Dufry partners with global brands Estée Lauder, Lancôme, Guerlain and Shiseido in delivering four bespoke, standalone brand boutiques.

Dufry considers Chongqing Jiangbei International Airport as a strategic airport in its expansion plan for China, with subsidiary HMSHost International opening four F&B outlets, namely Crystal Jade Restaurant, Habit Burger Grill, The Coffee Club and Puro Gusto, on June 21, 2023, elevating the F&B offering for the airport. With five beauty retail stores and four food & beverage outlets, Dufry is ready deliver exciting shopping and dining experiences that make every traveler happier.

Sarah Sai, Lancôme General Manager, China congratulates Dufry by saying, “It is fitting that we are delivering such a vibrant, engaging skincare experience at the gateway to the city. Chongqing Airport T3A epitomizes the unique platform offered by travel retail to engage with domestic travelers and bring iconic Lancôme to their lives. We are delighted to partner once again with Dufry and Chongqing Airport Authority.”

Johnson Jiang, Shiseido Head of Business Development, China states: “We are excited to see that more China’s travelers are flying again and Shiseido is delivering a full product assortment and highest quality service to the passengers in Chongqing Airport T3. We are delighted to partner with Dufry in Chongqing Airport for a successful commercial upgrade.”

Derek Zhang, Guerlain Associate Sales Director, China praises: “It is brilliant that we are delivering such a beautiful store in Chongqing T3. Guerlain is a brand with over 190 years history, and during the past 20 years it’s highly welcomed by Chinese consumers. I think the expansion in Chongqing T3 offers consumers the same wonderful experience when they travel. We truly trust Dufry’s professionalism in this industry, that’s why we choose to cooperate with Dufry to start our 1^st travel retail boutique in west region of China.”

Lawrence Zhu, Estee Lauder Head of Business Development, China affirms: “Congrats to Dufry, we are very happy to partner with Dufry for a fantastic Estee Lauder boutique in Chongqing Airport T3. We wish the store to achieve significant sales and exploring more opportunities with Dufry in China's duty paid projects in the near future.”

Freda Cheung, President & CEO APAC, Dufry, continued: “We are absolutely delighted to be offering this selection of luxury beauty brands to the passengers that travel through Chongqing Jiangbei International Airport. Asia Pacific is a key growth region for Dufry, and this new agreement with our airport partner, following the successful opening of our F&B outlets at the same airport, is an important step forward for us in our geographical expansion and objective to revolutionize the travel experience. The launch of Xiangshe  香舍 or “House of Scents” in China is a milestone for us and we very much look forward to seeing the concept thrive and grow across the APAC region. We are very thankful to our partners at Chongqing Jiangbei International Airport for the trust placed in us, and to our esteemed brand partners, with whom we have worked globally for many years, for collaborating with us to bring the best experience for passengers travelling through China.”

Mme Ma Yan, GM Sino Singapore Chongqing Airport Commercial Management Co. Ltd, finished by saying: “As the global leader in travel retail, Dufry has a remarkable reputation for delivering bespoke products and services. This time it has successfully established in Chongqing Jiangbei International Airport beauty boutiques of Estée Lauder, Lancome, Guerlain and Shiseido, as well as multibrand fragrance concept store Xiangshe, providing a world-class shopping experience for travelers. I wish Dufry all the best in Chongqing Airport, and I look forward to strengthening the cooperation between us and bringing more surprise and delight in shopping experiences for our travelers.